Economic Development Research and Program Administration

Develop your strategy to improve regional competitiveness to attract and grow tomorrow’s leading industries.

What We Offer

With experience in both not-for-profit and public economic development agencies, Zethmayr expands impact by providing third-party insight and administration.

Data analysis

Expert data collection and analysis is at the heart of strategy. We align organizations to the industries,
opportunities, and markets that build solid economic development strategies.

Industry Insight

Zethmayr has been central to private sector deal development, and our insight guides site selection and more.

Program Administration

Let Zethmayr administer the incentive tools like FTZs and Enterprise Zones to realize economic
development goals.

International Expertise

With a world of opportunity available, Zethmayr develops the international programs, collaborations, and partnerships to take your region globally.


When your company is looking toward expansion, Zethmayr’s sister company, Imperien, can assist with site selection, incentive negotiation, and design-build services. Our expertise in negotiating pricing, sequencing schedules, subcontracting with reliable partners, and controlling quality keeps everything on budget and on time.

About Us

Carrie Zethmayr

Carrie has grown her career in economic development and site selection for more than 14 years, since starting her career in international development at the Rockford Area Economic Development Council. Before founding Zethmayr in 2017, Carrie served as Northern Stateline Region Manager for the State of Illinois Department of Commerce & Economic Opportunity. There, she managed the region’s business attraction, retention, and expansion efforts on behalf of the State of Illinois, working alongside public, private, and non-profit partners, the business community, global site selectors, and companies considering first-time investment in Illinois. 

Before joining the State of Illinois, Carrie served as Executive Director of Trade & Investment for the Rockford Area Economic Development Council where she spent seven years marketing the Rockford region and managing business attraction projects. Carrie directly engaged projects resulting in 3,000+ new regional jobs & $300+ Million in capital investment. In addition, she managed Foreign Trade Zone #176 (FTZ), an important tool to manage international supply chains which saved companies up to $2M annually. Other roles have included: 

  • Executive Director, I-39 Logistics Corridor Association 
  • Director, IL Small Business Development Center International Trade Center 
  • Chairperson, Go Global International Trade Conference Planning Committee 
  • Staff Liaison, Rockford Area Aerospace Network 
  • Strategy Team Member, Next Rockford 
  • President, Women of Today’s Manufacturing 


Carrie holds a Global MBA from Thunderbird School of Global Management, and a Bachelor’s degree in Modern Languages and Asian Studies from Beloit College. In 2006 and 2007 she lived in Jinan, China where she studied Chinese language and culture. 

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